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As some of you know I'm building the new Freeworlder free sharing site at the moment to try kickstart the open economy in a small way. My idea is that people will begin sharing small items and services unconditionally. If the site become successful - as in many people start using it - then I think trust and confidence will grow until maybe we will start to see larger and more 'valuable' items being offered and received.
This is really a proof of concept for what I have been saying for years with The Free World Charter. So much so, that I believe this site will (and should) take precedence over the Charter site. The Charter site has been embattled on two fronts:
1. Our reliance on social media to promote an essentially abstract concept has left us high and dry. We did well in the initial upsurge of Facebook and moneyless concepts being bandied around a few years ago, but that day has gone. Our hook (as it is) is not strong enough to bring people in from the fringes of free social content.
2. I think that those who follow and ascribe to these kinds of ideas have grown tired of seeing nothing happening, and want something concrete.
And I agree. I'm tired of seeing nothing happening too - especially in the face of the more and more farcical media circus which is consuming people in its nonsensical, pointless hubbub. Brexit, Trump, fake news, The Wall, UKIP, immigration, etc etc. It just never stops pumping shit into people's heads.
I see a system truly desperate to perpetuate itself - and it's working very very well! There is undoubtedly MASSIVE psy-ops going on all the time - and people are falling for it. Our incumbent system has a massive marketing department working tirelessly to keep the belief going.
So what's my point?
Well I've two points. The first is this. The only realistic way of breaking the spell and getting people to change is, I believe, to offer them a superior alternative. When people's logic comes down to 'why buy it when I can it easily for free?' THEN we are winning.
For that to happen, sites like Freeworlder.com have to reach what I call a 'threshold of usefulness', where there are enough people and things being offered that there's a good chance that you'll find the thing you need when you go to the site.
Now, in all honesty, the odds of this Freeworlder sharing platform succeeding in its ambitions are OVERWHELMINGLY stacked against us. Social viral marketing is over. It's owned. We need a different approach. Before we can hope to make any dents in people's beliefs, we have to reach that threshold of usefulness. I would put that at, say, 10,000 active users a month, but that's probably conservative. For it to be truly useful to people, it would need to be more, but 10k is a good start.
My second point is this. I don't believe many people who follow these ideas realise how important is their role in making it happen. Sometimes I feel like people are waiting for me or others like me to bring all this about. I know that's not fair to many people here, but from where I'm looking, it's real, and that shit's not going to work. A tiny minority of a tiny minority? No.
I truly believe that a strong free sharing network is the single greatest thing we can do to bring about a tradeless, compassionate world. Ideologies are too abstract for busy, brainwashed people. Building high-tech prototype cities is too difficult and, without a sharing ethos at its core, will fail.
A sharing network is easy and cheap to build. It can be the proof of concept that is so lacking. I am building one. But if people don't use it AND promote it then it will fail.
Will you use it? Will you help promote it? Tell me I'm not wasting my time.